August 31

I LOVE YOU Day

Wordplay Anniversaries

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What Is I LOVE YOU Day?

August 31 marks "I LOVE YOU Day" in Japan, established by Seiunsha Co., Ltd., a company in Anjo City, Aichi Prefecture, that sells jade mugs. The day is also recognized by the Japan Anniversary Association.

The Wordplay Behind "8-3-1"

The English phrase "I LOVE YOU" is made up of 8 letters, 3 words, and 1 meaning. That simple observation led to the choice of August 31 (8-3-1) as the date for this anniversary.

  • Established by: Seiunsha Co., Ltd., based in Anjo City, Aichi Prefecture
  • Origin: A wordplay based on "I LOVE YOU" having 8 letters, 3 words, and 1 meaning
  • Recognition: Certified by the Japan Anniversary Association

Three Simple Words, Understood Everywhere

"I LOVE YOU" is only three words, yet it can carry heartfelt emotion directly to anyone, anywhere in the world. In English-speaking countries, "831" is known as a number code for "I love you," and British singer Lisa Stansfield even has a song titled "831." This day offers a gentle nudge to say the things we don't always find the words for.

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Ways to Mark the Day

  • Tell someone important to you how you feel
  • Put your gratitude into a message or a card
  • Take a moment to reflect on your relationships with family and friends
  • Watch a film or read a book centered on love

A Simple Phrase That Brings People Closer

I LOVE YOU Day is a reminder of the power carried by a few simple, sincere words. August 31 is a day to put the feelings you want to share into words.

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