Nagano Apple Day

What Is Nagano Apple Day?

November 22 is Nagano Apple Day (Nagano-ken Ringo no Hi) in Japan. According to JA Zen-Noh Nagano (the Nagano Prefectural Headquarters of the National Federation of Agricultural Cooperative Associations), it was established to let consumers know when apples from Nagano Prefecture are in season, and it was registered and recognized in 2003.

Origin of the Date and Purpose of the Day

According to the Japan Anniversary Association, the day aims to promote the delicious taste of apples from Nagano Prefecture.

• Peak season: Around November 22 is the peak season for Fuji, the leading apple variety from Nagano Prefecture.
• Wordplay: The numbers 11 and 22 can be read as "ii Fuji" (good Fuji) in Japanese.
• Founder: The day was established by JA Zen-Noh Nagano (the Nagano Prefectural Headquarters of the National Federation of Agricultural Cooperative Associations).

"An Apple a Day Keeps the Doctor Away"

Citing the phrase "an apple a day keeps the doctor away," JA Zen-Noh Nagano explains that apples are rich in dietary fiber, minerals, and polyphenols.

Tips for Marking This Day

• Enjoy Fuji apples from Nagano Prefecture while they are in season
• Compare the taste and texture of different apple varieties
• Try adding one apple a day to your diet
• Make a dessert or dish using apples

Enjoying Apples on "Good Fuji" Day

Nagano Apple Day combines the peak season of the Fuji variety with a play on numbers. It is a nice occasion to enjoy Fuji apples at their peak.