Good Furufuru Day

What Is Good Furufuru Day?

November 22 is Good Furufuru Day (Ii Furufuru no Hi) in Japan. Mochida Healthcare Co., Ltd., part of the Mochida Pharmaceutical Group, established the day in 2019 to mark the 20th anniversary of its Collage Furufuru hair care and body care series, and it was recognized by the Japan Anniversary Association.

The First Product's Launch Date and a Play on Numbers

According to a Mochida Healthcare press release, the date has two origins.

• Birth of the series: The first Collage Furufuru product was released on November 22, 1999.
• Wordplay: The date combines "ii" (11, meaning good) with the product name "Furufuru" (22).
• Purpose: According to the Japan Anniversary Association, the aim is to have more people use the series' shampoos and body soaps and to make them smile.

Japan's First Shampoo Containing Miconazole Nitrate

Collage Furufuru was released in 1999 as the first shampoo in Japan to contain miconazole nitrate, an antifungal ingredient that suppresses the growth of fungi such as the microbes that cause dandruff and fungi on the body. According to the company, it spent four years examining the product's safety and effectiveness, and the brand name "Furufuru" comes from the microbe that causes dandruff.

Tips for Marking This Day

• Review how you shampoo and care for your scalp every day
• Learn about the causes of dandruff and itching
• Check the ingredient labels on your shampoo and body soap
• Take a relaxing bath to care for your hair and scalp

A Day to Think About Scalp and Body Care

Good Furufuru Day combines the launch date of the series' first product with a play on numbers. It is a good opportunity to rethink your daily hair care and body care routine.