Shoelace Day (Caterpyran Day)
Wordplay AnniversariesWhat Is Shoelace Day
September 21 is "Shoelace Day," also known as "Caterpyran Day," in Japan. It was established by Twins Co., Ltd., a company that plans and sells everyday household goods.
Born from a Pun on "Ku-tsu-hi-mo" (Shoelace)
The date comes from a wordplay reading "9-2-1" as "ku-tsu-hi-mo," the Japanese word for shoelace. The day also promotes the company's stretchy, tie-free shoelace product "Caterpyran," aiming to introduce shoelaces that never need tying as a new everyday option.
- Origin: Established by Twins Co., Ltd., based on a pun reading the numbers 9-2-1 as "ku-tsu-hi-mo" (shoelace)
- What Caterpyran is: A stretchy, elastic shoelace that can be put on and taken off without tying
- Purpose: To spread awareness of products and ideas that eliminate the hassle of retying shoelaces
The Idea of a Shoelace You Never Tie
Shoelaces that come undone or are hard to tie are a common frustration across all ages, from small children to the elderly. Stretchy laces like Caterpyran were designed to solve exactly this kind of everyday inconvenience.
Ways to Mark the Day
- Take a look at the shoelaces on the shoes you wear every day
- Learn about stretchy laces and other convenient shoe accessories
- Practice tying your shoelaces properly
- Teach a child or family member how to tie their shoelaces
A Small Fix Underfoot, a More Comfortable Day
Shoelace Day is a chance to notice the laces you tie without thinking and discover small ideas that make everyday life a little easier. This September 21, why not take a fresh look at what's on your feet?