Ii Ketsuatsu no Hi — Good Blood Pressure Day
OtherWhat Is Good Blood Pressure Day?
November 2nd is "Ii Ketsuatsu no Hi" (Good Blood Pressure Day) in Japan, established by Kagome Co., Ltd. to promote awareness of high blood pressure and encourage healthier lifestyle habits. The date comes from a pun on "ii (11) ketsuatsu (2, read as 'two')," meaning "good blood pressure," and was certified and registered by the Japan Anniversary Association in 2020.
The Risks of High Blood Pressure — and How to Prevent It
High blood pressure often progresses with few or no noticeable symptoms, earning it the nickname "the silent killer." Left unmanaged, it's considered a major risk factor for serious conditions like stroke and heart disease, making everyday prevention and management important.
- Reduce salt intake: cutting back on excess sodium is considered the most basic countermeasure
- Eat more vegetables: vegetables and fruits containing potassium are commonly recommended
- Stay active: maintaining a habit of moderate exercise, like walking, is also considered effective
Why Kagome Focuses on Blood Pressure
Kagome has researched the functional compounds found in tomatoes and offers foods with function claims aimed at people with elevated blood pressure. Through this work, the company aims to raise awareness around preventing lifestyle-related diseases.
Tips for Marking This Day
- Measure your own blood pressure with a home monitor
- Make today's meals a little lighter on salt than usual
- Build in a habit of light movement, like a short walk or some stretching
- Check in gently with a family member who might be concerned about their blood pressure
Actually Check Your "Usual Numbers" Today
Because high blood pressure shows so few symptoms, regular checkups and small daily habits matter more than almost anything else. Let November 2nd be a day to pay attention to your own blood pressure, and that of your family, and take one step toward a healthier routine. If you have symptoms that concern you, please consult a medical professional rather than self-diagnosing.